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Character string constants, and bit constants longer than 32 bits, are stored as string constants. A string constant is represented by a descriptor, a fixed value containing the length of the string in the high-order byte and the address of the string in the low-order three bytes. The maximum length of a string constant is 256 characters, or 2048 bits. The null string represented by '' is a string of zero length. Two successive single quotes within a character string constant are used to represent one single quote.
The following are valid character strings:
'' 'abc' '01-23' '1234' 'I don''t think so.'